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食品包裝盒設(shè)計(jì)怎么做才能夠做到創(chuàng)新呢?想要?jiǎng)?chuàng)新,需從多方面考慮,如圖案創(chuàng)新,款式創(chuàng)新,以及在某些元素的使用方面進(jìn)行創(chuàng)新。
How can food packaging box design achieve innovation? To innovate, one needs to consider multiple aspects, such as pattern innovation, style innovation, and innovation in the use of certain elements.
大健康時(shí)代,健康正成為一個(gè)關(guān)鍵的社會(huì)問題。然而,過多的健康食品會(huì)讓人感到困惑。包裝作為品牌的無形代言人,精準(zhǔn)傳達(dá)品牌理念,與消費(fèi)者形成有效溝通成為輕食類食品包裝的重要作用。今天,小編就和大家分享幾款有意思、有創(chuàng)意的健康食品包裝,感受其中的品牌語言魅力。
In the era of big health, health is becoming a key social issue. However, excessive consumption of healthy foods can be confusing. As an intangible spokesperson for the brand, packaging plays an important role in accurately conveying the brand concept and effectively communicating with consumers in the packaging of light food products. Today, the editor will share with you some interesting and creative healthy food packaging, and feel the charm of brand language among them.
食品包裝-拉面
Food packaging - Lamian Noodles
比起單調(diào)的文字表述,通過把食品元素直接放到包裝盒上,更能勾起消費(fèi)者的購買欲望。
Compared to monotonous textual expressions, placing food elements directly on the packaging box can better stimulate consumers' desire to purchase.
三明治包裝不一定要用油紙或者透明的盒子,試試這樣做包裝設(shè)計(jì),更能讓消費(fèi)者接收到你的誠意。
Sandwich packaging doesn't necessarily have to be made of oiled paper or transparent boxes. Try designing the packaging in this way, as it can better convey your sincerity to consumers.
比起傳統(tǒng)的蝦干包裝,此類包裝設(shè)計(jì)除了節(jié)省空間,還很容易在眾多同類商品中脫穎而出。
Compared to traditional dried shrimp packaging, this type of packaging design not only saves space, but also easily stands out among many similar products.
食品包裝-雞蛋
Food Packaging - Eggs
常見的雞蛋包裝,要么是以散裝塑料袋的方式出現(xiàn),要么是紅色的手提網(wǎng)袋,不然就是紙漿雞蛋托。今天推薦的這款包裝不同于常規(guī),利用瓦楞紙將雞蛋包裝推向新潮。
The common egg packaging is either in the form of loose plastic bags, red hand-held mesh bags, or pulp egg trays. The packaging recommended today is different from the conventional one, using corrugated paper to push the egg packaging towards a new trend.
食品包裝-餅干
Food Packaging - Biscuits
水果的顏色決定了包裝盒的主色調(diào),再通過在主視覺面添加真實(shí)的水果元素,增強(qiáng)視覺沖擊。
The color of the fruit determines the main color tone of the packaging box, and by adding real fruit elements to the main visual surface, the visual impact is enhanced.
包裝盒的其他面,更是印有正能量十足的趣味文案及品牌slogan,將人們的食欲感受最大化呈現(xiàn),在貨架陳列上也能獲得有效的視覺展示,吸引用戶注意,進(jìn)而影響消費(fèi)決策,刺激購買行為。
On the other side of the packaging box, there are fun and positive copywriting and brand slogans printed, which maximize people's appetite and display effectively on the shelves, attracting users' attention and influencing consumption decisions, stimulating purchasing behavior.
本文由 食品包裝盒 友情奉獻(xiàn).更多有關(guān)的知識(shí)請(qǐng)點(diǎn)擊 http://www.ibluekiss.cn 真誠的態(tài)度.為您提供為全面的服務(wù).更多有關(guān)的知識(shí)我們將會(huì)陸續(xù)向大家奉獻(xiàn).敬請(qǐng)期待.
This article is a friendly contribution from food packaging boxes. For more related knowledge, please click http://www.ibluekiss.cn Sincere attitude. We provide you with comprehensive services. We will gradually contribute more relevant knowledge to everyone. Please stay tuned
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